Using Dynamic QR Codes for Events

Managing events means things can change quickly, even at the last moment. Dynamic QR codes are a handy and smart way to keep everyone updated and connected during your event, and make follow-up easy.

Key Benefits & Use Cases for Events:

1. Keep Event Information Up-to-Date, Always

Feature: Dynamic Links

Printed programs, talk times, and room locations can easily be wrong if there are last-minute changes.

• Benefit: Dynamic QR codes fix this. Put a QR code on name badges, signs, your event website, or on screens. If anything changes—like a speaker, room, or even the link for online attendees if it's a hybrid event—just update the info connected to the QR code using our system. Instantly, that same QR code gives attendees the correct schedule, map, speaker details, or emergency contacts. No more expensive and wasteful last-minute printing!

2. See How People Engage & Improve Your Event

Features: Scan Analytics, Campaign Analytics, Campaign Grouping

Learn how attendees are using your event information and see which ways of promoting your event work best.

• Benefit:
  • See What Attendees Liked Most: Put QR codes on signs for different talks, workshops, or at exhibitor areas. By seeing which QR codes get scanned the most, you can learn what parts of your event people were most interested in. This helps you plan even better events in the future.
  • Track Your Advertising Success: If you advertise your event in several places—like a Facebook post, an email newsletter, and on a partner's website—use a unique QR code for each. By grouping these QR codes for your event, you can easily see which advertisement is bringing in the most interest by tracking which QR code gets the most scans and leads to ticket sales or sign-ups.
  • Show Sponsors Their Impact: Give your sponsors their own unique QR codes for their booths or handouts. This lets both you and the sponsor see how many attendees scanned their code, showing them the engagement they got at your event.

3. Easy Follow-Up & Sharing After the Event

Feature: Dynamic Links

Keep helping your attendees and get their thoughts even after the event is over.

• Benefit: Share one QR code at your event (maybe in the last talk or a thank-you email). This QR code can connect to different things over time. Right after the event, it could go to a feedback form. Later, you can change that same QR code to link to event photos, presentation notes, videos of talks, or a sign-up for your next event.