Using Dynamic QR Codes for Your Retail Store

For stores, it's important to have correct product details, manage sales well, catch customers' attention when they're deciding to buy, and make things easy after they've bought something. Dynamic QR codes are a great all-around tool to make the shopping experience better and connect your physical store with your online world.

Key Benefits & Use Cases for Retail:

1. Product Info, Prices & Sales That Are Always Right

Feature: Dynamic Links

Signs in your store, price tags on products, or ads for sales can quickly have old information if prices change, new items arrive, special deals start, or details about a promotion change.

• Benefit: Use dynamic QR codes on shelf tags, product boxes, or window signs. If a price changes, a quick sale starts, or you want to link to new product details, see if it's in stock, or show how-to-assemble videos, you just update it once in our system. That same QR code instantly shows the right information. This saves money on reprinting and makes sure customers don't get wrong or outdated details.

2. Better Customer Interaction and Quick Help

Feature: Dynamic Contact (Email, SMS), Dynamic Links

Give customers instant ways to find out more about products, see cool interactive things, get help, or connect with your brand, all while they're in your store.

• Benefit: A QR code on a product box could link to detailed instruction manuals, how-to videos, customer reviews, or even a fun "try it on with your phone camera" feature. Another QR code in the store could go to a form to sign up for your rewards program, send a text to ask a store helper for assistance, give feedback on their shopping, or check a gift card balance.

3. Learn About In-Store Customer Habits & See How Sales Are Doing

Features: Scan Analytics, Campaign Analytics, Campaign Grouping

Understand which products customers are most curious about and find out how well your in-store sales and displays are working.

• Benefit:
  • See Product Interest: Put different QR codes on displays for different products or sections of your store. By seeing which QR codes get scanned, you can tell which items or areas make customers want to learn more.
  • Check Promotion Success: If you have an in-store sale advertised with QR codes on special displays and another at the checkout, group them into a "campaign." This helps you see which sign or spot gets more scans.
  • Improve Store Layout: See where QR codes are scanned most to understand how customers walk through your store and what grabs their attention. This might give you ideas for how to arrange your store better.

4. Simpler Returns, Loyalty Programs & After-Sale Service

Feature: Dynamic Links, Dynamic Contact

Make things easier for customers after they buy something and build stronger connections with them.

• Benefit: A QR code on a receipt or product tag could link to a webpage for starting a return or exchange online, checking your store's return rules, or finding warranty information. For your loyal customers, a QR code could link them to their rewards account to see their points, get special member-only discounts in the store, or update their choices.