QR code campaigns guide

QR code campaigns group related codes together so you can compare their performance in one place.

What campaigns are for

• Group related QR codes for an event, location, or product launch
• See campaign-level scan trends at a glance
• Compare top locations and top QR codes inside a campaign
• Build a branded gateway page so every scan looks consistent

Create a Campaign

1. Open Campaigns > Create Campaign
2. Add a campaign name and optional description
3. Save
4. Connect QR codes to this campaign from QR settings

Branding and builder tools

You can launch the Campaign Builder to change:

• Logo and logo size
• Background image (light and dark versions)
• Color variables for text, overlays, and loader
• Font family, size, and weight for title/subtitle

Analytics available

• Scan history over selected dates
• Top scan locations
• Top QR codes inside the campaign

Practical tips

• Use one campaign per marketing objective to keep reporting clean.
• Name campaigns with date and channel, for example “2026-02 Spring Posters”.
• Reuse a campaign for recurring channels to track long-term trends.
• Brand the gateway page so every scan experience looks consistent.